Leafly Appoints Jeff Oberlander Senior Vice President of Engineering | Business


SEATTLE–(BUSINESS WIRE)–January 13, 2022–

Leafly Holdings, Inc. (“Leafly”), a leading online cannabis discovery marketplace and resource for cannabis consumers, today announced that Jeff Oberlander will join Leafly as Senior Vice President of engineering, directing the technical vision of Leafly’s software development and product engineering teams. Under Jeff’s leadership, Leafly’s engineering team will grow the Leafly platform while continuing to serve the millions of annual visitors and thousands of retailers and brands that rely on Leafly as a trusted and trusted cannabis marketplace. reputed.

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Leafly Names Jeff Oberlander Senior Vice President of Engineering (Photo: Business Wire)

Jeff brings over 30 years of experience in the Seattle software industry to Leafly, including leading and growing large-scale product engineering teams. His career spans roles at big companies like Boeing and Washington Mutual, as well as startups like Pipeline and Navigating Cancer. Jeff also spent nearly a decade at Getty Images, where he led the technical development of www.gettyimages.com and other Getty-branded sites. There, he focused on lean, agile development and operations functions that changed the way engineering delivered value across the organization.

In his role as Senior Vice President of Engineering, Jeff will play a critical role in ensuring the Leafly platform delivers world-class consumer experiences, industry-leading tools for retail partners, and brand, and advocates for federal legalization and social equity within cannabis.

Leafly CEO Yoko Miyashita said, “Leafly is proud to help millions of annual visitors discover and order the cannabis that’s right for them. Jeff’s deep expertise in growing and managing product engineering will be essential as we continue to develop industry-leading tools on Leafly.com. His passion for delivering high-quality products will allow Leafly to grow at scale while ensuring we provide the best possible experience for our retail and brand partners, as well as consumers.

Jeff said, “As a Washington native, I’ve always admired the work that Leafly does, not only in its consumer tools and resources, and the continued innovation in its product offerings, but also as a advocate for social justice reform. Scaling our engineering capabilities to meet the demand for information and purchasing resources provided by Leafly is an incredible opportunity that will only grow as momentum grows in the cannabis industry. will continue. I’m thrilled to join such a great team, to help support the company and its values, and to be here at such an exciting time.

Oberlander’s addition to the management team follows several key executive hires ahead of the company’s plans to merge with Merida Merger Corp. I (NASDAQ: MCMJ). In his role as Senior Vice President of Engineering, Jeff will lead and grow Leafly’s engineering team as it continues to support and expand the online marketplace and information resources on Leafly.com .

About Leafly

The Leafly Cannabis Discovery Marketplace aims to help over 125 million people discover cannabis this year. Our powerful e-commerce tools help buyers make informed purchasing decisions and enable cannabis businesses to attract and retain loyal customers through advertising and technology services. Learn more at Leafly.com or download the Leafly mobile app through the Apple App Store or Google Play.

See the source version on businesswire.com: https://www.businesswire.com/news/home/20220113005019/en/

Laura Morarity, [email protected]



SOURCE: Leafly Holdings, Inc.

Copyright Business Wire 2022.

PUBLISHED: 01/13/2022 16:35 / DISK: 01/13/2022 16:36


Copyright Business Wire 2022.

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