Leaf Group appoints Kate Lowenstein as vice president

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SANTA MONICA, Calif., June 02, 2022 (GLOBE NEWSWIRE) — Leaf Groupa subsidiary of Graham Holdings Company (NYSE: GHC), announces the appointment of Kate Lowenstein as Senior Vice President and General Manager overseeing the highly regarded and rapidly growing health and wellness websites, Well+Good and LIVESTRONG .com, reaching a highly engaged audience of nearly 20 million people.

As former global editor of VICE.com, Lowenstein was responsible for overseeing editorial coverage of VICE worldwide. Previously, she designed and launched VICE’s health and wellness brand, Tonic. Over the course of her career, she has established herself as a leading health and science journalist and editor, leading the science and medical coverage of Prevention magazine, Time Inc.’s Health magazine and from About.com.

As two of the first health and wellness websites, Well+Good and LIVESTRONG.com defined what is now one of the most popular content categories in digital media. Well+Good and LIVESTRONG.com saw 25% and 29% visitor growth from January 2021 to January 2022. Well+Good’s video channel views increased 93% YoY from Q1 2021 in the first quarter of 2022, and commerce revenue for the brand grew 291% in the same time.

Named one of Fast Company’s Most Innovative Companies, Well+Good has grown rapidly and now boasts an extensive portfolio of live events, a robust video channel, podcast and commerce platform, The Well+Good SHOP. LIVESTRONG.com provides trusted health, nutrition and fitness information through its website and has a highly engaged social media community, The LIVESTRONG.com Challenge Group.

“We are delighted to welcome Kate to the Leaf Group team. Well+Good and LIVESTRONG.com are world-class sites in the health and wellness vertical, deserving of a world-class leader. Kate will play a critical role in further propelling our leadership in these verticals,” said Sean Moriarty, CEO of Leaf Group. “Kate’s impressive resume and experience made her the perfect fit for this role and we are excited about the innovative thinking, creativity and collaborative approach she brings to the team.”

“Under Leaf Group’s leadership, Well+Good and LIVESTRONG.com have become the go-to sites for many people seeking trusted, thoughtful health and wellness information. I have long admired the role of these brands in bringing these vital topics to the forefront of conversation,” Lowenstein said. “Now more than ever, it is imperative that consumers have a source they can trust for wellness advice. I am honored to join the world-class team at Leaf Group.

About Leaf Group
Leaf Group Ltd. is a diversified consumer internet company that builds enduring, creator-focused brands that reach passionate audiences in broad and growing lifestyle categories, including fitness and wellness (Well + Good, Livestrong.com and MyPlate App), and home, art & design (Saatchi Art, Society6 and Hunker). Leaf Group is a subsidiary of Graham Holdings Company (NYSE: GHC). For more information on the Leaf Group, visit www.leafgroup.com.

Media Contact
Susan Turner
PR Director
[email protected]


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